Inserting AR directly into a native mobile app | IKEA - Unite Copenhagen 2019

Total duration : 30min

IKEA, the world's largest furniture retailer, published a mobile AR app separate from its original mobile app as an experiment. The app performed so well that IKEA is now inserting AR directly into its original mobile app. Attend this session to learn how to use Unity as a Library to insert AR directly into your native mobile app from Twnkls-PTC, the agency that created the IKEAPlace mobile app. You'll walk away with best practices and lessons learned from one of the first agencies to use this new workflow.

Speaker: Jefferson Scomacao - PTC Company (formerly Twnkls)

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